D3-Layman's Report

Description and methods employed (max. 10.000 characters)^discuss

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--A.rodeghiero 11:59, 16 July 2011 (CEST)

what

This action is devoted to information activities regarding the editing and publishing of the COWS Layman's report. The objective is to communicate COWS project to the general public. This action belongs to D - Communication and dissemination actions set of Actions.

how

The contracted professional Communication Agency will be directly involved in this action to editing and publishing 3500 Layman's report (1 version 5/10 pages long, EN/IT) in ecolabel paper and electronic format.The Layman's report will be prepared and distributed also during the final event that will be held in Viareggio (Lucca, Tuscany, IT) on May 13th 2016.

Electronic version will be email to decisions-makers and non technical-audience and distributed after the end of the subventioned period during all possible occasions (seminars, conferences, exhibitions).

The Layman's report will be produce bearing in mind the best LIFE+ examples.

The coordinating beneficiary and associated beneficiaries will acknowledge the support given by the Community using the LIFE logo provided by the Commission.

Methods employed: Printed and electronic

where

Action D3 - Layman's report will take place in the project implementation area, i.e. Viareggio (Lucca, Tuscany, IT)

when

01/04/16-28/04/14 (for the publishing and editing of the Layman's Report.

The Report will be distributed during the final Conferences and also after the end of the Project funded period in all the communication activities)

Constraints and assumptions (max. 2.000 characters)^discuss

Constraints

• Information must be rendered in an immediately comprehensible way to citizens.

Assumptions

• No extraordinary events happen in coincidence of COWS communication effort that will significantly shadow the interest in the issue.

Beneficiary responsible for implementation^discuss

The beneficiary responsible for overall implementation of Action D3 - Layman's report is SEARIS.

Expected results (quantitative information when possible) (max. 2.000 characters)^discuss

The main result is: 3500 Layman's report in paper and electronic format will be prepared and distributed at the end of the project (D10 - Layman's report (IT/EN), 28/04/2016)

Indicators of progress (max. 2.000 characters)^discuss

The main indicator is (1) Fulfilment. The measuring will be carried out by SEARIS at activity end. The threshold is ON/OFF (Layman’s report).

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